Original research / same-window cross-tool capture
We Ran 50 Keywords Through 4 Etsy Research Tools. Not One Agreed Within 10x.
The same keyword, the same week, four paid tools: search-volume estimates diverged by a median of 137x. Here is every number, and what to do about it.
Captured 2026-07-14/15 · paid plans · verbatim values
Sample50-keyword stratified design
ToolseRank · EverBee · Alura · Sale Samurai
Window48 hours · 2026-07-14/15
01 / Showcase
One keyword, four displays
The disagreement is visible before it is statistical.
The default record, “digital planner,” runs from EverBee’s 4.9K display to Alura’s 180,613—37x apart.
eRank20702
EverBee4.9K
Rounded vendor displayAlura180613
Sale Samurai83854
02 / Computed findings
Volume estimates diverge; competition counts roughly agree.
These are descriptive findings from this capture, not accuracy scores.
median volume divergence
The mean was 617x; large outliers pull it upward.
keywords at least 10x apart
45 reached 50x; 32 reached 100x.
largest observed gap
“harry potter inspired gift” had the widest comparable volume spread.
median competition divergence
Computed across 50 keywords with comparable values.
Progressively enhanced explorer
All 50 keywords, with every raw display value intact.
The complete table and every row detail are present in the prerendered HTML. JavaScript adds sorting, row activation, the showcase switcher, and citation copying; it is not required to read the record.
| eRank | EverBee | Alura | Sale Samurai | |||
|---|---|---|---|---|---|---|
| digital planner | 20702 | 4.9KRounded vendor display | 180613 | 83854 | 37x | |
Inspect competition values and per-keyword charteRank20702 EverBee4.9K Rounded vendor displayAlura180613 Sale Samurai83854 Competition valueseRank627282 EverBee670K Rounded vendor displayAlura717241 Sale Samurai740294 | ||||||
| budget template | 2240 | 2.9KRounded vendor display | 96375 | 67231 | 43x | |
Inspect competition values and per-keyword charteRank2240 EverBee2.9K Rounded vendor displayAlura96375 Sale Samurai67231 Competition valueseRank97137 EverBee103K Rounded vendor displayAlura144347 Sale Samurai147739 | ||||||
| wall art printable | 1324 | 4.9KRounded vendor display | 350667 | 14690 | 265x | |
Inspect competition values and per-keyword charteRank1324 EverBee4.9K Rounded vendor displayAlura350667 Sale Samurai14690 Competition valueseRank2755048 EverBee2.7M Rounded vendor displayAlura3041284 Sale Samurai3085715 | ||||||
| wedding invitation template | 2953 | 1.3KRounded vendor display | 147825 | 16589 | 114x | |
Inspect competition values and per-keyword charteRank2953 EverBee1.3K Rounded vendor displayAlura147825 Sale Samurai16589 Competition valueseRank409726 EverBee399K Rounded vendor displayAlura459746 Sale Samurai464764 | ||||||
| resume template | 6264 | 845 | 22496 | 513291 | 607x | |
Inspect competition values and per-keyword charteRank6264 EverBee845 Alura22496 Sale Samurai513291 Competition valueseRank32833 EverBee33K Rounded vendor displayAlura39116 Sale Samurai39886 | ||||||
| digital stickers | 5107 | 1.6KRounded vendor display | 132950 | 44688 | 83x | |
Inspect competition values and per-keyword charteRank5107 EverBee1.6K Rounded vendor displayAlura132950 Sale Samurai44688 Competition valueseRank548702 EverBee574K Rounded vendor displayAlura570039 Sale Samurai578196 | ||||||
| meal planner printable | 201 | 55 | 71271 | 15071 | 1,296x | |
Inspect competition values and per-keyword charteRank201 EverBee55 Alura71271 Sale Samurai15071 Competition valueseRank37259 EverBee34K Rounded vendor displayAlura49312 Sale Samurai50567 | ||||||
| chore chart printable | 813 | 987 | 31683 | 46819 | 58x | |
Inspect competition values and per-keyword charteRank813 EverBee987 Alura31683 Sale Samurai46819 Competition valueseRank22600 EverBee23K Rounded vendor displayAlura27851 Sale Samurai28880 | ||||||
| teacher planner digital | 180 | 797 | 20504 | 14878 | 114x | |
Inspect competition values and per-keyword charteRank180 EverBee797 Alura20504 Sale Samurai14878 Competition valueseRank17137 EverBee15K Rounded vendor displayAlura19809 Sale Samurai19924 | ||||||
| small business planner | 435 | 659 | 23379 | 21817 | 54x | |
Inspect competition values and per-keyword charteRank435 EverBee659 Alura23379 Sale Samurai21817 Competition valueseRank21172 EverBee24K Rounded vendor displayAlura32061 Sale Samurai32200 | ||||||
| funny nurse shirt | 1146 | 595 | 64325 | 21429 | 108x | |
Inspect competition values and per-keyword charteRank1146 EverBee595 Alura64325 Sale Samurai21429 Competition valueseRank76835 EverBee54K Rounded vendor displayAlura67947 Sale Samurai68426 | ||||||
| dog mom shirt | 1769 | 2.4KRounded vendor display | 234313 | 31649 | 132x | |
Inspect competition values and per-keyword charteRank1769 EverBee2.4K Rounded vendor displayAlura234313 Sale Samurai31649 Competition valueseRank261754 EverBee245K Rounded vendor displayAlura306762 Sale Samurai310567 | ||||||
| retro sunset tee | <20Reporting floor; excluded from ratios | 102 | 28379 | —No value reported; excluded from ratios | 278x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee102 Alura28379 Sale Samurai— No value reported; excluded from ratiosCompetition valueseRank21654 EverBee17K Rounded vendor displayAlura41026 Sale Samurai42047 | ||||||
| teacher sweatshirt | 1688 | 1.7KRounded vendor display | 122079 | 33937 | 72x | |
Inspect competition values and per-keyword charteRank1688 EverBee1.7K Rounded vendor displayAlura122079 Sale Samurai33937 Competition valueseRank191737 EverBee194K Rounded vendor displayAlura161902 Sale Samurai163829 | ||||||
| bachelorette party shirts | 782 | 102 | 200929 | 16857 | 1,970x | |
Inspect competition values and per-keyword charteRank782 EverBee102 Alura200929 Sale Samurai16857 Competition valueseRank183338 EverBee191K Rounded vendor displayAlura238148 Sale Samurai238659 | ||||||
| fishing gift shirt | —No value reported; excluded from ratios | 26 | 56000 | —No value reported; excluded from ratios | 2,154x | |
Inspect competition values and per-keyword charteRank— No value reported; excluded from ratiosEverBee26 Alura56000 Sale Samurai— No value reported; excluded from ratiosCompetition valueseRank36386 EverBee43K Rounded vendor displayAlura62340 Sale Samurai64380 | ||||||
| custom pet portrait sweatshirt | 86 | 2KRounded vendor display | 68846 | 10455 | 801x | |
Inspect competition values and per-keyword charteRank86 EverBee2K Rounded vendor displayAlura68846 Sale Samurai10455 Competition valueseRank9141 EverBee7.7K Rounded vendor displayAlura9903 Sale Samurai9905 | ||||||
| mama era shirt | <20Reporting floor; excluded from ratios | 538 | 23967 | 20439 | 45x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee538 Alura23967 Sale Samurai20439 Competition valueseRank26140 EverBee30K Rounded vendor displayAlura25754 Sale Samurai25726 | ||||||
| disc golf shirt | 33 | 46 | 2142 | 25466 | 772x | |
Inspect competition values and per-keyword charteRank33 EverBee46 Alura2142 Sale Samurai25466 Competition valueseRank3531 EverBee3.9K Rounded vendor displayAlura3574 Sale Samurai3543 | ||||||
| oversized graphic tee | <20Reporting floor; excluded from ratios | 1.4KRounded vendor display | 127408 | 34600 | 91x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee1.4K Rounded vendor displayAlura127408 Sale Samurai34600 Competition valueseRank104769 EverBee93K Rounded vendor displayAlura141899 Sale Samurai144736 | ||||||
| birthstone necklace | 4254 | 4.7KRounded vendor display | 333933 | 68803 | 78x | |
Inspect competition values and per-keyword charteRank4254 EverBee4.7K Rounded vendor displayAlura333933 Sale Samurai68803 Competition valueseRank143016 EverBee276K Rounded vendor displayAlura342524 Sale Samurai346250 | ||||||
| personalized name ring | 452 | 2.8KRounded vendor display | 327179 | 10622 | 724x | |
Inspect competition values and per-keyword charteRank452 EverBee2.8K Rounded vendor displayAlura327179 Sale Samurai10622 Competition valueseRank35464 EverBee60K Rounded vendor displayAlura78384 Sale Samurai78670 | ||||||
| initial bracelet | 2006 | 2.3KRounded vendor display | 170408 | 67590 | 85x | |
Inspect competition values and per-keyword charteRank2006 EverBee2.3K Rounded vendor displayAlura170408 Sale Samurai67590 Competition valueseRank33196 EverBee55K Rounded vendor displayAlura50565 Sale Samurai54727 | ||||||
| polymer clay earrings | 1599 | 911 | 188346 | 33956 | 207x | |
Inspect competition values and per-keyword charteRank1599 EverBee911 Alura188346 Sale Samurai33956 Competition valueseRank163439 EverBee297K Rounded vendor displayAlura268598 Sale Samurai268943 | ||||||
| handmade ceramic mug | 905 | 1.4KRounded vendor display | 257563 | 14701 | 285x | |
Inspect competition values and per-keyword charteRank905 EverBee1.4K Rounded vendor displayAlura257563 Sale Samurai14701 Competition valueseRank49031 EverBee91K Rounded vendor displayAlura92832 Sale Samurai91922 | ||||||
| minimalist gold hoops | <20Reporting floor; excluded from ratios | 3.5KRounded vendor display | 286779 | 12719 | 82x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee3.5K Rounded vendor displayAlura286779 Sale Samurai12719 Competition valueseRank43785 EverBee103K Rounded vendor displayAlura134996 Sale Samurai135002 | ||||||
| custom pet collar | <20Reporting floor; excluded from ratios | 2.9KRounded vendor display | 276900 | 12298 | 95x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee2.9K Rounded vendor displayAlura276900 Sale Samurai12298 Competition valueseRank64054 EverBee101K Rounded vendor displayAlura100241 Sale Samurai102137 | ||||||
| macrame plant hanger | 1897 | 745 | 38888 | 16554 | 52x | |
Inspect competition values and per-keyword charteRank1897 EverBee745 Alura38888 Sale Samurai16554 Competition valueseRank9408 EverBee19K Rounded vendor displayAlura14542 Sale Samurai14624 | ||||||
| resin bookmark | <20Reporting floor; excluded from ratios | 498 | 34217 | 20102 | 69x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee498 Alura34217 Sale Samurai20102 Competition valueseRank4475 EverBee9.1K Rounded vendor displayAlura8185 Sale Samurai8058 | ||||||
| beaded phone charm | <20Reporting floor; excluded from ratios | 836 | 208271 | 16241 | 249x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee836 Alura208271 Sale Samurai16241 Competition valueseRank17370 EverBee34K Rounded vendor displayAlura40179 Sale Samurai40361 | ||||||
| christmas ornament personalized | 443 | 4.2KRounded vendor display | 346288 | 14184 | 782x | |
Inspect competition values and per-keyword charteRank443 EverBee4.2K Rounded vendor displayAlura346288 Sale Samurai14184 Competition valueseRank782340 EverBee494K Rounded vendor displayAlura446592 Sale Samurai448951 | ||||||
| halloween door sign | 112 | 340 | 21896 | 12788 | 196x | |
Inspect competition values and per-keyword charteRank112 EverBee340 Alura21896 Sale Samurai12788 Competition valueseRank30346 EverBee22K Rounded vendor displayAlura25169 Sale Samurai27264 | ||||||
| custom family sign | 401 | 3.6KRounded vendor display | 262642 | 14456 | 655x | |
Inspect competition values and per-keyword charteRank401 EverBee3.6K Rounded vendor displayAlura262642 Sale Samurai14456 Competition valueseRank75325 EverBee81K Rounded vendor displayAlura108888 Sale Samurai108935 | ||||||
| boho throw pillow | 51 | 717 | 255479 | 21412 | 5,009x | |
Inspect competition values and per-keyword charteRank51 EverBee717 Alura255479 Sale Samurai21412 Competition valueseRank48380 EverBee159K Rounded vendor displayAlura170886 Sale Samurai171058 | ||||||
| farmhouse wall decor | 1872 | 3.5KRounded vendor display | 1114050 | 33803 | 595x | |
Inspect competition values and per-keyword charteRank1872 EverBee3.5K Rounded vendor displayAlura1114050 Sale Samurai33803 Competition valueseRank926364 EverBee1.04M Rounded vendor displayAlura1282086 Sale Samurai1303417 | ||||||
| advent calendar wood | <20Reporting floor; excluded from ratios | 345 | 12550 | 10634 | 36x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee345 Alura12550 Sale Samurai10634 Competition valueseRank1096 EverBee4.3K Rounded vendor displayAlura4024 Sale Samurai4024 | ||||||
| easter basket name tag | 227 | 348 | 29858 | 16389 | 132x | |
Inspect competition values and per-keyword charteRank227 EverBee348 Alura29858 Sale Samurai16389 Competition valueseRank5183 EverBee11K Rounded vendor displayAlura9304 Sale Samurai9173 | ||||||
| harry potter inspired gift | <20Reporting floor; excluded from ratios | 1 | 9421 | —No value reported; excluded from ratios | 9,421x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee1 Alura9421 Sale Samurai— No value reported; excluded from ratiosCompetition valueseRank1748 EverBee3K Rounded vendor displayAlura2996 Sale Samurai2996 | ||||||
| summer wreath | 598 | 656 | 243021 | 65529 | 406x | |
Inspect competition values and per-keyword charteRank598 EverBee656 Alura243021 Sale Samurai65529 Competition valueseRank73926 EverBee83K Rounded vendor displayAlura96656 Sale Samurai96380 | ||||||
| dungeons and dragons dice tray | <20Reporting floor; excluded from ratios | 886 | 57500 | 10509 | 65x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee886 Alura57500 Sale Samurai10509 Competition valueseRank3512 EverBee7K Rounded vendor displayAlura5293 Sale Samurai5293 | ||||||
| crochet cow plush pattern | <20Reporting floor; excluded from ratios | 456 | 7363 | 12289 | 27x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee456 Alura7363 Sale Samurai12289 Competition valueseRank763 EverBee958 Alura2481 Sale Samurai2527 | ||||||
| fall porch decor | 538 | 465 | 65538 | 25980 | 141x | |
Inspect competition values and per-keyword charteRank538 EverBee465 Alura65538 Sale Samurai25980 Competition valueseRank43571 EverBee30K Rounded vendor displayAlura36771 Sale Samurai39858 | ||||||
| vintage brass candlesticks | <20Reporting floor; excluded from ratios | 191 | 104392 | 10407 | 547x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee191 Alura104392 Sale Samurai10407 Competition valueseRank16219 EverBee30K Rounded vendor displayAlura34091 Sale Samurai34095 | ||||||
| goth wedding guest book | <20Reporting floor; excluded from ratios | 18 | 3313 | 11899 | 661x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee18 Alura3313 Sale Samurai11899 Competition valueseRank97 EverBee234 Alura217 Sale Samurai217 | ||||||
| montessori busy board | 314 | 508 | 53125 | 12958 | 169x | |
Inspect competition values and per-keyword charteRank314 EverBee508 Alura53125 Sale Samurai12958 Competition valueseRank2025 EverBee7.4K Rounded vendor displayAlura5974 Sale Samurai5966 | ||||||
| sourdough starter kit | 80 | 431 | 11800 | 34576 | 432x | |
Inspect competition values and per-keyword charteRank80 EverBee431 Alura11800 Sale Samurai34576 Competition valueseRank795 EverBee1.1K Rounded vendor displayAlura1145 Sale Samurai1128 | ||||||
| cottagecore dress linen | <20Reporting floor; excluded from ratios | 860 | 91642 | —No value reported; excluded from ratios | 107x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee860 Alura91642 Sale Samurai— No value reported; excluded from ratiosCompetition valueseRank1050 EverBee4.6K Rounded vendor displayAlura11252 Sale Samurai11255 | ||||||
| personalized fishing lure | <20Reporting floor; excluded from ratios | 102 | 6333 | 11438 | 112x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee102 Alura6333 Sale Samurai11438 Competition valueseRank1543 EverBee1.9K Rounded vendor displayAlura2147 Sale Samurai2201 | ||||||
| nurse graduation gift box | <20Reporting floor; excluded from ratios | 116 | 5421 | 10889 | 94x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee116 Alura5421 Sale Samurai10889 Competition valueseRank802 EverBee1K Rounded vendor displayAlura1344 Sale Samurai1344 | ||||||
| tarot card holder stand | <20Reporting floor; excluded from ratios | 55 | 2021 | 13095 | 238x | |
Inspect competition values and per-keyword charteRank<20 Reporting floor; excluded from ratiosEverBee55 Alura2021 Sale Samurai13095 Competition valueseRank373 EverBee665 Alura631 Sale Samurai631 | ||||||
04
Why they disagree
Four different methods produce four different shadows of demand.
None of these tools has access to Etsy’s real query logs. Each estimates demand from a different shadow of it: eRank leans on historical Etsy data and applies a reporting floor below 20; EverBee models volume from listing performance signals and displays rounded figures; Alura extrapolates from its own panel and consistently reads highest—41 of our 50 keywords; Sale Samurai blends Etsy autocomplete with external search data.
Four different methods, four different numbers. The surprise is not that they disagree—it is the scale: the median keyword’s highest estimate is 137x its lowest.
If volume numbers cannot be trusted as absolutes, a research tool still has three useful jobs: relative ranking within one tool, competition counts, and workflow—the listing audits, tag tools, and trend surfacing where these products genuinely differ.
05 / What this means for your tool choice
Choose for method and workflow—not for the largest number.
No tool is treated as universally correct. These fit notes use only patterns computed from this capture and owner-approved workflow framing.
EverBee
EverBee was the lowest reporter on 28 of 50 keywords. Its displays are best treated as a conservative directional read, not marketplace truth.
Dataset-derived · 28/50Read the EverBee reviewAlura
Alura was the highest reporter on 41 of 50 keywords. Use it as a discovery ceiling, not a forecast.
Dataset-derived · 41/50Read the Alura revieweRank
eRank’s workflow emphasizes historical and listing-audit context, and its captured output exposes the reporting floor: 17 volume observations show <20 rather than a false exact count.
06 / Method and limits
A same-window comparison, not an accuracy benchmark.
The Research Desk captured the same 50 Etsy-oriented keyword strings in eRank, EverBee, Alura, and Sale Samurai during the 2026-07-14/15 window. Raw volume and competition strings are preserved exactly as supplied. Numeric normalization exists only to calculate cross-tool spreads and draw log-scaled bars.
Exact integers and K/M displays are included in math. Floor values such as <20 and literal NA values are displayed but excluded. The analysis makes no claim about which tool is closest to Etsy’s private search data.
Download and cite
Inspect the research trail.
The primary CSV is the verbatim 200-row source. Supplementary extracts are retained as download-only provenance files.
Cite this research
The Seller Stack Lab Research Desk. “Etsy SEO Tools Disagree 137x on Search Volume: 50-Keyword Test.” July 15, 2026. https://sellerstacklab.com/data/divergence/